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                        百华网 >> 财经 >> 正文

                        成都最老牌房产经纪公司靠什么19年屹立不倒,还越走越快?

                        nuzang.cn  时间: 2019-7-25 来源:百华网
                        字号:T|T

                        ZHAIYAO:ZAIBINGBUWANMEIDESAIDAOLIZAOCHUYIPIANSHENGJIDECHUANGYEGUSHI。

                        WOMENMIANDUIDESHIYIGEYUJIADONGDANGDESHIJIE,MEIYOUYIZHONGSHANGYEMOSHISHIZHANGCUNDE,MEIYOUYIZHONGJINGZHENGLISHIYONGHENGDE,MEIYOUYIZHONGZICHANSHIWENGUDE。YUESHIRUCI,YOUXIUDECHUANGYEZHEYUEYISHIDAOJIANDANYUCHANGSHIDELILIANG,KAISHIXUNZHAOQIYEDEDIYIXINGYUANLI。

                        YALISHIDUODEZAI2000DUONIANQIANTICHU:“RENHEYIGEXITONGDOUYOUZIJIDEDIYIXINGYUANLI,TASHIYIGEGENJIXINGDEMINGTIHUOJIASHE,BUNENGBEIQUESHENG,YEBUNENGBEIWEIFAN。”DUIYUYIJIAQIYELAISHUO,DIYIXINGYUANLIRANGQIYEYOUSUOWEI,YOUSUOBUWEI。

                        很多企业把“利他”作为第一性原理,视其为走向成功不可忽视和违反的原则。

                        ALISHUO,YAORANGTIANXIAMEIYOUNANZUODESHENGYI;

                        BIGUIYUANSHUO,XIWANGSHEHUIYINWEIWOMENERBIANDEGENGJIAMEIHAO;

                        HUAWEISHUO,BUPAOQIKEHU,BUFANGQIKEHU,BUDINGZHEKEHUKOUDAILIDEQIAN,CAINENGBAQIANZHUANJINZIJIDEKOUDAI。

                        TAMENSHIZHONGGUOQIYEJIEDECHUANQI,YEYINWEISHIZHONGBAOCHILITAZHIXINERSHOURENZUNJING。

                        在成都,富房的名字家喻户晓,同样是凭借利他之心,富房成为了一家持续经营19年的房产经纪品牌。创始人张熙宗曾在《富房·志》中提到,虽然一路走来筚路蓝缕,九死一生,但以何精神富房依立于此?让房屋交易因富房而简单,便是终极使命。

                        房串串?不得行

                        ZHANGXIZONGZAICHUANGLIFUFANGZHIQIAN,YIJINGZAIFANGDICHANXINGYEMOPAGUNDALE10NIAN。CONGKAIFADAOXIAOSHOU,QUANLIANTIAOGEHUANJIETADOUZUOGUO。1999NIAN,ZHANGXIZONGGENSUIGONGSIDEXINFANGXIANGMULAIDAOCHENGDOU。DANGSHICHENGDOUDEERSHOUFANGSHICHANGGANGGANGYOUDIANMIAOTOU,YUCAIDAQICUDEXINFANGXIAOSHOUXIANGBI,FANGCHANZHONGJIESHIZAINABUSHANGTAIMIAN,CHENGDOURENJIAOTAMEN“FANGCHUANCHUAN”。

                        ZHANGXIZONGZHISUOYITAJINZHEIYIXING,MOUZHONGCHENGDUJIANGSHICONGZIJITONGKUDEZUFANGJINGLIZHONGFAXIANDESHANGJI。TAZAICHENGDOUBANGUOSHIJICIJIA,SHENGANZHONGJIEXINGYEDECUBI。TIEXIAOGUANGGAOLANKE,DAIKANYAOSHOUKANFANGFEI,JINGJIRENDADUONIANLINGDA、WENHUADI。“ZHEIZHONGFUWUBUDEXINGA!WOXIANGZUOGEBUYIYANGDEFANGCHANZHONGJIE,BIRUYONGDIANNAOLIANWANGLURUFANGKEXINXIDAITISHOUCHAO,JINGJIRENYEYAOZHAOPINYOUZHISHIDENIANQINGREN。”YUSHI,ZHANGXIZONGHEPENGYOUZHUANMENQUSHANGHAI、BEIJINGDENGDIDEZHONGJIEMENDIANKAOCHALEYIFAN,BINGZAI2000NIANCHENGLI“FUFANGZHIHUAN”(FUFANGBUDONGCHANDEQIANSHEN),ZHENGSHIJINRUCHENGDOUERSHOUFANGJIAOYISHICHANG,LIZHIGAIGEXINGYEBIDUAN,“ZUOYIGELINGBAIXINGZAIFANGWUJIAOYIZHONGKEYITUODEYIGEKEKAODEREN,YIGEKEKAODEGONGSI。”

                        FUFANGZHIHUANZAOQIMENDIAN

                        SUIHOUJINIAN,FUFANGLIANGCIJIANGXIANJINMOSHIYINJINCHENGDOU,ZHENZHENGZUODAOLE“XIANGBAIXINGZHISUOXIANG,JIBAIXINGZHISUOJI”,BINGYINLINGLEXINGYEFAZHAN。

                        QIYISHIMOSUOCHANGSHILE“FANGWUYINXING”MOSHI。LAOBAIXINGXIANGQUYINXINGCUNQIANYIYANG,BASHOUZHONGKONGXIANDEFANGWUCUNRUFANGWUYINXING,MEIYUECONGFANGWUYINXINGLIZHUNSHINADAOGUDINGDEZUJIN。

                        DIERJIANSHIGENGSHIKAIQILEERSHOUFANGDEANJIESHIDAI。DANGNIAN,YOUYUFANGJIASHANGZHANG,LAOBAIXINGQUANKUANMAIFANGBIANDEKUNNAN,FUFANGBIANTONGGUODUOFANGJIEQIA,YUJIAOTONGYINXINGDACHENGXIEYI,BANLILECHENGDOUDIYIBIERSHOUFANGANJIEDAIKUAN。

                        FUFANGZAOQIYUANGONGXINGXIANG

                        2006NIAN,FUFANGYONGYOU70YUJIAMENDIAN,CHENGWEICHENGDOUZUIDADEFANGCHANJINGJILIANSUOJIGOU。

                        地震改变了品牌

                        2008NIAN,TURUQILAIDEWENCHUANDADIZHENDALUANLEFUFANGKUOZHANGDEJIEZOU。DANGSHI,FANGJIADOUJIANG,JIAOYIRUIJIAN,YIBANDEZHONGJIEMIANLINSHENGCUNWEIJI。YIZHIYINGWEIZHUDEMOSHIDAOZHIFUFANGZIJINYALIJUDA,ZHIHOUDALIANGWAILAIPINPAIDEYONGRU,YIJIXIANGOU、XIANDAIZHENGCE,ZHISHIFUFANGZAIHUNZHANZHONGHUODEFEICHANGJIANNAN,RENDIANWEISUO。

                        SHENGSIYOUGUANZHIJI,FUFANGKAISHIZHUANXING。ZAIZHIYINGHEJIAMENGBINGCUNDEMOSHIXIA,JIANGDIZHIYINGMENDIANDEBIZHONG,BINGTICHUYI“WEIKEHUFUWU,WEIZIJIGONGZUO”WEIKOUHAODECHUANGYEDIANJIHUA,“WEIJINGJIRENCHUANGZAOYIGE‘GENGZHEYOUQITIAN,JINGJIYOUQIDIAN’DEGONGSI。CHUANGYE、SHOUYE,YITUOPINGTAICHUANGZAOBINGSHIXIANZISHENJIAZHI。”

                        ZHUANXINGGAIBIANLEZONGBUHEMENDIANDEGUANXI,CENGJINGDEYUANGONGBIANCHENGFUFANGDEDIANDONG,ZONGBUCONGGUANLIZHEBIANCHENGFUWUZHE。“RUHERANGDIANDONG、JINGJIRENXINGANQINGYUANZUNSHOUGONGSIDEGUIZE,WOMENXUYAODIAOZHENGXINTAIHEFANGFA。”FUFANGZONGJINGLIZHANGXIAOZHOUSHUO。

                        ZHANGXIAOZHOUCENGJINGSHIFUFANGDEKEHU,DUOCITONGGUOFUFANGJINXINGERSHOUFANGZHIYETOUZI。FUFANGDEGAOPINZHIFUWURANGTACHENGWEIFUFANGDE“TIEFEN”,BINGYINCIJIESHILEZHANGXIZONG。JICIHEZUOZHIHOU,TACHENGLEFUFANGDECAOPANSHOU。YINWEISHIWAIXING,MEIYOUZHONGJIEXINGYEDEGUYOUSIWEI,TAYONGHULIANWANGDEKUOZHANGLUOJIRANGFUFANGZOUSHANGLEKUAISUDAO,DANBUBIANDESHIFUFANGDEFUWULITAJIYIN。

                        FUFANGDIANDONGWUTIEMEICONG2003NIANKAISHIYIZHICONGSHIXINFANGDENEICHANGXIAOSHOU,10YUNIANDEXINGYEJINGLI,RANGTAKANDAOCHENGSHIFAZHANDAILAIDEDICHANJIHUI。XUANZEJIAMENGFUFANGZHIQIAN,TAXIANZHAODAOYIJIAFUFANGMENDIAN,LEJIEDIANDONGDEZHENSHIGANSHOU。“YIFANGOUTONGHOU,TADEZHUANYEHEREQINGSHENSHENDIDADONGLEWO,DIANFULEYIWANGWODUIERSHOUCONGYERENYUANDEBUZHUANYE、DIWEIDIDEJIUSIXIANG。”

                        ZHIHOU,FUFANGLIANGCIYUWUTIEMEISHENDUGOUTONG,DUITASUOCHUDESHANGQUANJINXINGFENXI,SHULIJINHOUGONGZUOKAIZHANDEFANGXIANG,BINGDUIJIAZHIGUANSHIFOUYUPINPAIXIANGPIPEIZUOLEPINGGU,“TAMENDEZHUANYEHEZHOUDAODEKAOLVRANGWOJIANDINGLEJIAMENGFUFANGDEXIANGFA。”

                        ZAIMENDIANHAIMEIKAIYEDEQINGKUANGXIA,WUTIEMEIBIANYINGLAILEDIYIBISHENGYI,“LIUCHENGHEZHUANYEDOUBUSHUXI,FUFANGZONGBUZAILIANGTIANZHINEIZHIDAOWOMENWANCHENGLEJIAOYI,RANGWOTIHUIDAOLE‘DIANDONGHEPINPAISHIYIJIAREN’DEMEIHAOTIYAN。”

                        给贝壳“打补丁”

                        2018NIAN9YUE,FUFANGRUZHUBEIQIAOPINGTAI,JINGLILEDUANZANDESHIYINGQIHOU,BIANYILUKAIGUA,MENDIANCONG100DUOJIAZENGZHI460JIA,RENYUANCONG1000RENZENGZHI4800REN。2019NIAN,FUFANGRENGBAOCHIMEIYUEXINKAI60JIADIANDESUDU,SHIBEIQIAOPINGTAISHANGKUOZHANGSUDUZUIKUAIDEJINGJIPINPAIZHIYI。

                        FUFANGYUBEIQIAOQIANYUE

                        DANGBEIWENDAOWEIHEYUBEIQIAOHEZUOSHI,ZHANGXIZONGHEZHANGXIAOZHOUDOUTIDAOLEZHENCHENGERZI。ZHANGXIZONGBIAOSHI,“DUIYUPINGTAIZHIXUGUIZEYIJIJIAZHIGUANDEJIANSHOUSHANG,BEIQIAOHAISHIMANYONGXINDE,YOUJUBEIBAORONGXING。”ZHANGXIAOZHOUZEDUIZHENFANGYUANZANBUJUEKOU,“ZHENSHIYIQIEDEJICHU,JINGJIRENJIESHENGLEHENDUOSHIJIANQUYUANHUANG,GENGYOUXINLITIGONGHAODEFUWU。”

                        BUJINRUCI,BEIQIAORANGFUFANGNENGGOUJIYUDIANDONGGENGDUODEZHICHI。ZHANGXIAOZHOUSHUO:“YIQIANTANJIAMENG,RENJIACHONGZHEPINPAILAI,YUANYIYIGEYUEJINI3000YUAN。JINTIANTANJIAMENG,RENJIAHUIWENNIJIWODAILAISHENME?WOMENFAXIANGENBEIQIAOJIEHE,WOMENNENGJIHENDUO。”BEIQIAOYOUWANSHANDEHEZUOJIZHI,GONGXIANG“LOUPANZIDIAN”DENGHEXINZIYUAN,RANGHEZUOHUOBANYOUGENGDUODEFANGYUAN,JIASUCHENGJIAOXIAOLV,ZHICHENGZIJIZUODAZUOQIANG。TONGSHIRANGJINGJIRENGENGJIAZHUANYEHUA、WENDINGHUA、SHOURUJUNHENGHUA。

                        FUFANGMENDIANXINXINGXIANG

                        ERFUFANGYUBEIQIAOTONGPINGONGZHENDETONGSHI,YONGDABUDINGDEFANGSHIMIBUPINGTAIFUNENGGUJIBUDAODEDIFANG。BIRUMENDIANYUNYINGZHICHI。ZAIZHANGXIAOZHOUKANLAI,YIFANGMIAN,BEIQIAOCHENGDOUZHANJIQIANJIAMENDIAN,PINGTAIKENENGWUFAPINFAN、JISHIDIJINXINGZHIDAO;LINGYIFANGMIAN,BEIQIAOYUANGONGBUSHICHUANGYEZHE,WUFAZHANZAILAOBANDESIWEIQUJIANGJIE。

                        ERFUFANGDEMENDIANFUNENGYUNYINGZHONGXINHEXINCHENGYUANSHIYUANFUFANGZUIDADESANGEJIAMENGTUANDUIFUZEREN,XIANQUANZHIWEISUOYOUFUFANGDIANDONGFUWU。YUNYINGZHONGXINFENWEIDONG、NAN、XISANGEZHUZHANQU,TONGGUOJIANQUNDUIJIEHESHANGMENZHIDAO,JIANGJIEBEIQIAODEXIANSHANGLUOJIHEGONGJUYUNYONG,LIYONGBEIQIAODASHUJUFENXIMENDIANWENTI,HAIHUIQINZIDAILINGDAJIASHIZHANDAXINPAN、ZUZHIJUJIAOHUODONGDENG。

                        FUFANGNANDABUFUZERENYUDIANDONGJIAOLIU

                        FUFANGDIANDONGXIAOYOUYOUDUICIGANSHOUHENSHEN。“JIARUFUFANGDEDIYIGANSHOUJIUSHIFANYINGJISHI。FUFANGZONGBUYOUZHUANDIANDEDUIJIEQUN,BAWENTIFAZAIQUNLI,MASHANGYOURENHUIFU;RUGUOXIANGGUANTONGSHIBUZAI,QITARENYEHUIDAIWEIJIEDA。”

                        ZAI《FUFANG·ZHI》ZHONG,ZHANGXIZONGYOUGENGWEIHONGWEIDEYUANJING,ZHENGDENGDAIZHEFUFANGRENYIBUYIBUQUSHIXIAN。


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